Living the American Dream, One Innovation at a Time

We're a small, family-owned company founded on the belief that great products come from real experience and genuine passion. What started as identifying real problems in the shooting community has grown into a mission to build innovative solutions for fellow shooters.

Our Founder's Story

After his time in the Marine Corps (2011-2016), our founder discovered competitive shooting and has been competing for nearly three years. This combination of military background and competitive shooting experience revealed countless problems that needed solving - equipment failures at critical moments, scattered tools that are never where you need them, and gear that looks good but fails when it matters most.

It was through these competitive and field experiences that the real issues became clear, driving the innovation behind our products.

Our Values

We're proud Americans who never forget the sacrifice of those who gave their lives for our freedoms. This gratitude drives everything we do - from the products we design to the way we run our business. We believe in the American Dream: that hard work, innovation, and dedication can build something meaningful that supports family and serves community.

Who We Are

At our core, we're a family business. Our founder, his amazing wife, and their awesome son (plus three dogs and two cats) all contribute to the company's mission in their own way. We're small enough to care about every customer and every product, but ambitious enough to keep innovating and growing.

Our Mission

We design gear that solves real problems discovered through competitive shooting and field experience. Every product comes from genuine frustration with existing solutions - problems we've personally encountered and solved through innovation. We're not trying to build the biggest company; we're trying to build the best products while supporting our family and living the American Dream.

Our Promise

When you buy from us, you're supporting a small American business that's passionate about both the shooting community and building quality products. We're grateful for every customer who believes in our mission and helps us continue doing what we love.

Family-owned. Veteran-founded. American-made solutions.

Building our dream while serving yours.